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Daily Archives: March 19, 2017

Beauty and the Beast breaks records in its opening weekend

The word of the weekend is huge, as Disney’s latest live action adaptation of an animated classic made all the money. Here’s what went down:

Beauty and the Beast 2

Beauty and the Beast was an absolute monster at the box office, debuting at number one with an astounding estimate of $174 million. That’s the biggest March opening in history, breaking the record set last March by Batman v Superman: Dawn of Justice’s $166 million. Reviews have been strong, hype has been in overdrive and there’s a lack of family films in theatres at the moment – all factors that have clearly made this film a hit. It should definitely have legs over the coming weeks, so it will be interesting to see how high Beauty and the Beast will climb during its theatrical run.

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