Scotty G’s Box Office Wrap-Up Report

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What a weekend at the box office!  We have a returning champion, and all five films in the top five had grosses in the $15 million-$20 million range.  Early estimates have How To Train Your Dragon being the #1 film, but that could change when final numbers come out on Monday.  How To Train Your Dragon grossed $20 million while Kick-Ass grossed $19.75 million.  So it’s a very tight battle.  Last weekend proved that estimates can be wrong, as Clash of the Titans ended up being the #1 film over Date Night when the final numbers came in on Monday (as the estimates on Sunday had Date Night being the #1 film).  My predictions were awful this weekend, as I was 0/5 in terms of ranking, although I did all right in guessing the box office grosses.  Here’s how the weekend broke down:

Returning to 1st place, after being the #3 film for 2 weekends is How To Train Your Dragon with a gross of $20 million (I predicted a 3rd place finish and a gross of $16.1 million).  The film had yet another amazing hold as it was only down 19.6% from last weekend (which for the 2nd weekend in a row is the lowest percentage drop in the top ten) and had a per theatre average of $5,229.  The film has benefitted from its 3-D screenings, but the incredible word-of-mouth on the film is also playing a big part.  This is the 4th weekend the film has been in release, and with this weekend’s gross it has the 16th largest 4th weekend gross of all-time.  How To Train Your Dragon is showing tremendous legs, and has the potential of being the highest grossing non-Shrek film for DreamWorks animation, which is currently Kung Fu Panda with $215.4 million. After four weekends, How To Train Your Dragon has grossed $158.6 million. 

Debuting in 2nd place is Kick-Ass with a gross of $19.75 million (I predicted a 1st place finish and a gross of $27 million).  Kick-Ass had a per theatre average of $6,444, which was second highest in the top ten.  The opening weekend total for Kick-Ass has to be considered a little bit of a disappointment considering the fan boy hype surrounding the film.  I used Watchmen and Zombieland as comparisons in my predictions on Friday, as I thought it would at least do as well as Zombieland as that film flew under the radar.  I was wrong as Kick-Ass debuted with less than Zombieland’s opening weekend total (which was $24.7 million).  The good news is that Kick-Ass only cost $30 million, so it should make back its budget, and hopefully it will find a bigger audience on DVD.  I say this because in three weeks Iron Man 2 comes out, and that will be the superhero film that everyone wants to see.

Dropping from 2nd place to 3rd place is Date Night with a gross of $17.3 million (I predicted a 5th place finish and a gross of $11.8 million).  Date Night had a per theatre average of $5,118, and dropped a low 31.4% from last weekend.  This is good news because of the second weekend hold, word-of-mouth on the film is excellent, which should let it have a smooth run into the summer movie season.  What is also more impressive is that it out-grossed this weekend’s new comedy Death at a Funeral (although when final numbers come out on Monday that could change).  After two weekends Date Night has grossed $49.2 million.

Debuting in 4th place is the Chris Rock comedy Death at a Funeral with a gross of $17 million (I predicted a 2nd place finish and a gross of $24 million).  Death at a Funeral had a per theatre average of $6,913 which was the highest in the top ten.  The film did have a decent opening, but I think it suffered in the timing of its release.  Tyler Perry’s Why Did I Get Married Too came out two weekends ago, and Date Night came out last weekend so the comedy audience already had enough options to choose from.  Reviews were not that great for Death at a Funeral but they were not great for the other two films mentioned above either, so I don’t think that critics had that much of an impact.  I just think that fans were tired of comedies.  We’ll see how it holds in the coming weeks.  I will stress that Death at a Funeral could be the #3 film when final numbers come out on Monday.

Falling from 1st place to 5th place is the action-adventure Clash of the Titans with a gross of $15.7 million (I predicted a 4th place finish and a gross of $11.9 million).  The film had a per theatre average of $4,202, and was down 40.8% from last weekend.  Clash of the Titans is holding up better than expected, but I think that is only because it is the only major big budget live-action film in release, and audiences always like event films, which Clash of the Titans most certainly is.  After three weeks Clash of the Titans has grossed $132.9 million. 

In limited release: 

Opening in limited release, we have the following films:

The Joneses is a satire about consumer culture that stars Demi Moore and David Duchovny grossed $554,000 from 193 theatres for a per theatre average of $2,870.

The Perfect Game is about a coach who had had a legitimate chance to coach in Major League Baseball, but was discriminated against, and now teaches poor Mexican kids how to play baseball had a gross of $494,000 from 417 theatres for a per theatre average of $1,185.

The Secret in Their Eyes is a thriller that deals with a manhunt over 25 years had a gross of $176,000 from 10 theatres, for a per theatre average of $17,600.

Exit Through The Gift Shop was a big hit at Sundance and is about graffiti artists had a gross of $166,000 from 8 theatres, for a per theatre average of $20,750.

The City Of Your Final Destination is a drama that stars Anthony Hopkins and Laura Linney that is about a prospective biographer who ends up meeting his potential subject’s family grossed $22,000 from 1 theatre.

Handsome Harry deals with a man who used to be in the Navy getting a mysterious phone call on his 52nd birthday and him trying to deal with a past betrayal grossed $13,500 from 4 theatres for a per theatre average of $3,375.

The Cartel deals with the education crisis and parents and teachers that are trying to find alternative ways to help educate their youth had a gross of $4,100 from 2 theatres, for a per theatre average of $2,050.

No One Knows About Persian Cats is a drama about a rock group in Tehran trying to play their music, and how the Iranian authorities try to shut them down has not released its box office numbers as of this writing.

So to recap, here were my predictions:

1) Kick-Ass – $27 million

2) Death At A Funeral – $24 million

3) How To Train Your Dragon – $16.1 million

4) Clash of the Titans – $11.9 million

5) Date Night – $11.8 million

And here are the actual numbers:

1) How To Train Your Dragon– $20 million

2) Kick-Ass – $19.75 million

3) Date Night – $17.3 million

4) Death At A Funeral – $17 million

5) Clash of the Titans – $15.7 million

My top five predictions were off by $27.45 million.

Next weekend, How To Train Your Dragon looks to be the #1 film for a third non-consecutive weekend, but it will have to fight off the Jennifer Lopez comedy The Back-Up Plan and the action flick The Losers.

Check back next week to read my predictions!

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