Netflix and Mom: Mothers and Daughters Bond Over “Gilmore Girls”

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Gilmore Girls: A Year in the Life is a little over a week away from premiering on Netflix. In times of uncertainty, what’s more appealing than some great mother/daughter bonding time?

Did you know that, according to a recent Netlflix study*, more than half of women (53%) wish they spoke to their mother more often? Here’s more!

More than half of mother-daughter duos surveyed (59%) report that post-show discussions are the best part of sharing a show together. In fact, watching together is so important that despite the distance, almost half of moms and daughters (41%) think watching together brings them closer. Even though one third of moms and daughters surveyed live 30 or more minutes apart, over half have gone out of their way to physically watch together on many occasions.

The ultimate mother-daughter pair, Rory and Lorelai, know the benefits of sharing show-inspired inside jokes and witty one-liners. Whether you and mom are die-hard fans or looking for your next binge together, Netflix is letting you send an invite for Date Night with Mom.

No matter what kind of mother-daughter relationship it is, Gilmore has something for you. The survey found that globally, almost equal portions of mother-daughter relationships fall into the following three groups:

– 39% of respondents say they’re two peas in a pod, and are BFFs like Rory and Lorelai Gilmore.

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– 31% say they may be polar opposites like Lane and Mrs. Kim, but they just want what’s best for each other.

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– 30% know it can be complicated like Lorelai and Emily Gilmore, but they can’t imagine life without each other.

To make the viewing experience more meaningful, Netflix is encouraging women to invite their moms (and vice versa) to a Date Night so they can binge with a purpose come November 25th! The Stars Hollow duos represent all types of mother/daughter dynamics, so no matter your relationship – if she’s the Rory to your Lorelai or the Mrs. Kim to your Lane – we’ve got your Date Night invitation covered.

*The Netflix Mother-Daughter Survey was conducted online by SurveyMonkey Audience on behalf of Netflix from October 28 – November 9, 2016. A sample of 10,143 women aged 18-65 in the US, UK, Canada, Australia, Brazil, Mexico, Spain, France, Italy and Germany were interviewed. The precision of SurveyMonkey Audience online surveys is measured by a margin of error. The margin of error on these results is +/-1% based on a confidence interval of 95%.

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